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  • Womens Retro genuine Sheep Leather Buckle Block Strap Knee High Knigh Boot,Let’s face it: it is getting more difficult to deliver email to the inbox today. Mailbox providers like Gmail are becoming more sophisticated by the day. If these providers see that recipients aren’t engaging with your email, it is much more likely to get filtered in the future.
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  • Apple of Eden AW17-DOUGIE 10 cognac - Leder - brown - Stiefeletten - Women +Neu+,Personalization always ranks extremely high (usually #1 or #2) on the list of most effective marketing tactics. Womens Fashion Round Toe Cowboy Western Leather Boots Punk Rivet Block Boots,New in Box Stuart Weitzman Black Radiant Velvet Mediate Booties 5.5 M,Alegria PG Lite Mary Jane Leather Velcro Closure Size 36 (US 6),J.CREW NWT bluee Pink LEATHER Crisscross Buckle Strap Flats Size 7 & 7.5,. New technologies are now making it possible to activate data at scale so all of your subscribers receive personalized messages. Marketers can even use personalization when the don’t know anything about the recipient other than his/her email address. Our client, Womens 100%Real Leather High Calf Boots Chunky Heels Lace Up Round Toe Zip shoes,J Crew Dean Leather Knee High Boots Chester Brown size 10 07064,NEW CHLOE Black Susanna Leather Knee-High Boots (Size 35)- 1,450.00,.
  • Womens round toe low block heel shoes real leather lace up winter ankle boots,The last major trend is machine learning. It’s a significant opportunity: in email, machine learning technologies can provide advanced product recommendations, automate and optimize email testing, and deliver predictive content. These innovations promise to make email marketers’ lives easier while increasing the performance of their messages.
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  • Preference data
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If you look at sports as an example, it’s pretty obvious. No one gets to be a professional overnight. World-class athletes practice for years before they become stars.

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Another example is to build a comprehensive testing strategy covering many types of email content. Cineplex is an example of an organization that has done exactly that. This company was interested in capitalizing on the trend of personalization at scale.Women size 7.5 US pointed toe hand tooled cowboy boots in stock only one pair.,.


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In email marketing today, the concept of execution really boils down to two factors:

  • Finding the time to do the things you need/want to do and making sure there are enough resources to get them done.
  • Making sure that the things you actually do generate the results you need.

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This was a guest post by our friends at Liveclicker.

Justin Foster

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